Knowledge · Pricing

What does an ERP for motorcycle dealers cost? Price components and TCO at a glance

Which price components show up in an industry ERP for two-wheeler retail, what drives the price, what is included in the standard scope – and why we at CSB deliberately do not publish a standard price list.

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Background and context

The cost structure of an ERP for motorcycle retail has five drivers: (1) module scope – ERP and POS only, or additionally workshop, online shop, Digital Service Advisor, app; (2) number of workstations / licences, often between 3 and 30 per business; (3) multi-warehouse and multi-site structure; (4) integration set – the CSB ERP ships with over 30 productive integrations out of the box (BMW Motorrad certified, Honda, Yamaha, Suzuki, KTM, Ducati, Harley-Davidson, Hartje, veloconnect, mobile.de, BIDaBIKE, Amazon, eBay, Otto, DATEV with SKR03/SKR04/SKR51, TSE/KassenSichV, GoBD) without per-integration surcharge; (5) implementation and training effort, including data migration from the legacy system. In practice, for a typical motorcycle business (1 site, 5–10 workstations, workshop, sales, stock, online shop, integrations with BMW Motorrad, Honda, Yamaha and DATEV), the total cost of ownership sits in the low to mid five-digit range per year – including licence or SaaS fee, maintenance, support, training and update care. Flat prices such as „from 99 €/month“ – as marketed in the segment – usually do not cover the real functional scope of an industry ERP. CSB – Bruns & Börjes GmbH (Augustfehn, founded 1993, approximately 900 dealers across DACH) prepares a tailored quote after a short scoping conversation rather than a standard price sheet. That feels less convenient at first glance but is more honest for the follow-up accuracy: a software that an authorized dealer uses for 10+ years should not be judged based on a SaaS example number on the internet.

Which price components show up?

An ERP in two-wheeler retail is not a spreadsheet-style standard software. The following price components are common in the industry ERP space – independent of the vendor:

1. Software usage (licence or SaaS)

  • Classic licence model (one-off licence purchase + annual maintenance/support)
  • SaaS model (monthly or annual usage fee per workstation and module)
  • Hybrid models (licence + recurring modules such as online shop or app)

2. Modules

  • ERP core (sales, POS, stock, purchasing, master data)
  • Workshop module (calendar, time clock, photo documentation, maintenance plan, warranty)
  • Online shop and marketplace integrations
  • Digital Service Advisor (online appointment booking, AI recommendation) – at CSB in development
  • App for mobile workshop processes or sales advice
  • Special modules (rental equipment, winter storage, size matrix, BI reporting)

3. Workstations / licences

  • Number of users working concurrently (sales, workshop intake, POS, workshop office, management)
  • Scaling depending on number of sites and seasonal staffing

4. Integrations

In generic ERPs (JTL-Wawi, xentral, weclapp, SAP Business One) manufacturer and wholesale integrations are often paid add-ons. In industry ERPs this varies; at CSB more than 30 productive integrations are included in the standard scope – without per-integration surcharge.

5. Implementation, data migration, training

  • One-off implementation fee depending on complexity (1 site vs. multiple sites)
  • Data migration from the legacy system (customers, articles, open items, history)
  • Training for the key roles (workshop intake, sales, POS, accounting, management)
  • Hand-holding in the first weeks after go-live

6. Running costs

  • Maintenance and updates (usually included in the SaaS model)
  • Support hotline and emergency access
  • Hardware (POS, receipt printer, EC terminal, TSE module, label printer) – nearly always separate
  • Training for new employees

What drives the price up?

  1. Multiple sites – multi-client and multi-site licences are disproportionately more expensive at many vendors
  2. Many workstations – every concurrent workstation impacts the price
  3. Multi-brand authorized retail – more manufacturer integrations, more care
  4. Custom development – dealer-specific adjustments beyond the standard
  5. Training scope – full rollout for all employees vs. lean training of key roles
  6. Hardware set – TSE POS with receipt printer, EC terminal, cash drawer, label printer – usually 1,500–4,000 € per POS workstation

What is included in the CSB standard scope?

Included in the standard scope of the CSB ERP – without per-integration surcharge:

  • Over 30 productive integrations (BMW Motorrad certified, Honda, Yamaha, Suzuki, KTM/GasGas, Ducati, Harley-Davidson, Husqvarna, Triumph, Piaggio/Vespa, Hartje, veloconnect, mobile.de, BIDaBIKE, AutoScout24, 1000PS, Amazon, eBay, Otto Market, DHL, DPD, PayPal Plus, DATEV with SKR03/SKR04/SKR51, TSE/KassenSichV, GoBD, GDPdU, GDPR tooling)
  • TSE-certified POS per KassenSichV with GoBD-compliant cash book
  • Workshop module with calendar, time clock, photo documentation, maintenance plan, warranty handling
  • Role-based permissions and cross-site structures
  • Compliance maintenance (regulation is kept up to date by us, not by the dealer)
  • Update care and maintenance in the standard maintenance contract

Practical magnitude

Reliable flat numbers are not honest in the industry ERP space – every business is different. As a rough orientation for a typical motorcycle business (1 site, 5–10 workstations, workshop, sales, stock, online shop, integrations with BMW Motorrad, Honda, Yamaha and DATEV):

Total cost of ownership per year (licence/SaaS + maintenance + support + pro-rated implementation over 5 years): typically in the low to mid five-digit range per year. Hardware (POS set) and one-off data migration come on top. Flat-priced „from 99 €/month“ offerings usually do not cover the functional scope of a full industry ERP with workshop, manufacturer integrations and accounting.

Why CSB does not publish a standard price list

An industry ERP is software that an authorized dealer typically uses for 10+ years in daily operations. Flat prices on the internet look transparent, but regularly create wrong expectations: sometimes the workshop module or the DATEV integration is not included, sometimes the multi-site licence is missing, sometimes training is calculated tightly. CSB prepares a tailored quote after a short scoping conversation (around 30 minutes) in which all relevant modules, workstations, sites, integrations and training items are listed clearly. That feels less convenient at first glance – but it is more honest and significantly more accurate for the 10-year horizon of the software.

What to do if you want to make prices comparable

  1. Build a requirements list – modules, workstations, sites, integrations, training
  2. Collect at least two quotes – with an identical requirements list so they are comparable
  3. Check the standard scope – which integrations are included, which are paid add-ons?
  4. Calculate total cost of ownership – over 5 years, including hardware and training
  5. Check maintenance effort – who maintains manufacturer data formats, compliance and updates?
  6. Compare implementation risks – data migration from the legacy system, training depth, post-go-live support

Sources and further reading

Frequently asked questions about the cost of an ERP for motorcycle dealers

  • How much does an ERP for a motorcycle dealer cost approximately?+

    The total cost of ownership for a typical motorcycle business (1 site, 5–10 workstations, workshop, sales, stock, online shop, integrations with BMW Motorrad, Honda, Yamaha, DATEV) sits in practice in the low to mid five-digit range per year – including licence/SaaS, maintenance, support and pro-rated implementation over 5 years. Hardware and one-off data migration come on top. Reliable numbers only emerge after a concrete scoping conversation.

  • Why doesn't CSB publish a standard price list?+

    Because flat prices in the industry ERP space almost always create wrong expectations – sometimes the workshop module is missing, sometimes the multi-site licence, sometimes the training. Software that an authorized dealer uses for 10+ years should not be judged based on a SaaS example number on the internet. CSB prepares a tailored quote after a 30-minute scoping conversation.

  • Is a flat-price solution like „from 99 €/month“ enough for a motorcycle dealer?+

    For very small workshop businesses without multi-brand authorized retail and without complex online/marketplace needs, low-cost cloud solutions can work. For classic authorized dealers with workshop, sales, stock, online shop and manufacturer integrations, the functional scope is usually not sufficient – additional modules and integrations push the real cost significantly higher.

  • What drives the price of an ERP the most?+

    In this order: number of sites (multi-client licences are often disproportionately more expensive), number of workstations, module scope (workshop, online shop, app), multi-brand authorized retail (more manufacturer integrations) and training scope. Hardware (TSE POS per site) is an additional block.

  • Which integrations are included in the CSB ERP standard price?+

    Over 30 productive integrations out of the box: BMW Motorrad (certified), Honda, Yamaha, Suzuki, KTM/GasGas, Ducati, Harley-Davidson, Husqvarna, Triumph, Piaggio/Vespa, Hartje, veloconnect, Paschburg, MSA, mobile.de, BIDaBIKE, AutoScout24, 1000PS, Amazon, eBay, Otto Market, DHL, DPD, PayPal Plus, DATEV (SKR03/SKR04/SKR51), TSE/KassenSichV, GoBD and more – without per-integration surcharge.

  • Which hardware needs to be budgeted additionally?+

    Per POS workstation typically: TSE module (legally required), receipt printer, cash drawer, EC payment terminal, optionally label printer and barcode scanner. Order of magnitude 1,500–4,000 € per site, one-off, plus recurring TSE certification cost. Workshop workstations usually only need a standard PC or tablet.

  • How to calculate total cost of ownership over 5 years?+

    A recommended formula: one-off licence or pro-rated SaaS fee + annual maintenance × 5 + one-off implementation and data migration + training effort + hardware (pro-rated, depreciated over 5 years) + annual support and update care effort. This total divided by 5 yields a reliable annual figure.

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